About

I'm an Integrated Senior Graphic Designer based in London available for freelance work, with +10 years experience under my belt. I enjoy consolidating ideas and bringing them to life, always keeping in mind the experience and impact it will bring. 

After gaining experience in the banking, retail, architectural, and healthcare sectors in Mexico City I packed my stuff and moved to London where I freelanced for a wide range of clients developing corporate and brand identity, editorial, giftware, POS, packaging, web, presentations, etc.

Later I entered a full-time agency position designing gift and promotional items, POS, packaging, graphics for garments, and retail products in a very fast-paced environment, working with well-known brands such as Unilever, Yves Rocher, Coty fragrances and Kraft to name a few. 

Joined Inventiv Health (now Syneos Health) in 2013–2018, designing for the healthcare sector, I was involved in the design of medical communications materials (both print and web) for clients such as Roche, NovoNordisk, Allergan, Ferring, Abbot and Pfizer to name a few. 

Contact me if you'd like to have a chat on how we can work together. Will love to hear from you.

design@sooe.co.uk

ART DIRECTION
BRANDING
PACKAGING
ARTWORK